I was asked to create the titles for the live re-stagings of some of Norman Lear’s most enduring and beloved situation comedies. Through my existing working relationship with Lear and my deep understanding of the source material, I was able to provide a unique perspective.
My motion graphics sequences for ABC’s Live in Front of a Studio Audience specials – three in total, from 2019 to 2022 – used the iconic settings for each series as a jumping off point, with a graphically fresh take on the classic material.
With my background in film, I was well suited to design many projects for New Love Films, including pitch book presentations, website design, main titles design and animated infographics.
For American Pot Story, I also created the key art for their festival poster and flyers, which leveraged the growing number of festival laurels as a design element.
I conceived, produced and animated these high level explainer videos for the debut of the Amgen Data Marketplace.
In writing the script for the launch video (and subsequent information governance followup), I aimed to distill the goals of the enterprise platform into easily digestible elements. These could then be presented in a simple whiteboard aesthetic with a unique voice.
The creative executed in this process informed concurrent user experience efforts prior to the platform launch.
The One Day at a Time reboot for Netflix was my first project with Norman Lear. The uptempo main title sequence - cut to the beat of Gloria Estefan's version of the original theme song - needed to cover a lot of ground in its fifty seconds.
Familial and political histories are depicted with historical photos of the Cuban exodus campaign, Operation Pedro Pan. The Echo Park neighborhood and Latinx experience were other key ingredients, as was a nod to Justina Machado's character Penelope being both a nurse and a veteran.
I was able to provide a full graphics package for the production designer of 2024 Disney Television Discovers: Talent Showcase because of my design skills and motion graphics experience.
A workplace comedy featuring up and coming Disney actors, the showcase lampooned the tech industry with deft writing and physical comedy.
The HellaTech logo I created was extended to UltraHD monitors on set. I animated several looping sequences as well as a glitchy HellaTech ID for the ransacking of the headquarter’s lobby.
With producer Rhys Ernst, I designed the opening titles for Joey Soloway's landmark series, Transparent.
The Amazon Prime series was not my first collaboration with Soloway. I had the unique advantage of being the art director and opening titles designer for their feature film, Afternoon Delight. That film - starring Kathryn Hahn and Juno Temple - debuted at the Sundance Film Festival and was awarded the U.S. Dramatic Directing Award.
I was also the production designer and main titles designer for Una Hora Por Favora - a comedic Soloway short starring Michaela Watkins and Wilmer Valderrama that also premiered at the Sundance Film Festival one year prior.
It was the years of collaboration with Soloway that propelled the creative to a uniquely successful outcome.